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#App Store pricing
3 articles
How to Change App Store Subscription Prices Without Losing Subscribers
Change an App Store subscription price without a churn spike. Grandfather existing subscribers, Apple's consent rules for increases, and the ASC API flow.
Apple's App Store Price Point Equalization, Explained
App Store price equalization converts your base price into a matching price in every territory. What it does, how the API works, and when to override it.
App Store Subscription Pricing at WWDC26: A 25-Country Guide
WWDC26 reworked App Store subscriptions, but Apple still will not price them per country for you. What changed, and how to price across 25 markets.